Quotes About Advertising

Corporate advertising is simply expensive lying dressed up as brainwashing

Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.

Many a small thing has been made large by the right kind of advertising.

Once you have identified and confirmed that four to six people agree to endorse you, I advise you to write the reference statements yourself! Athletes and celebrities do not write the advertisements for the products and services they endorse. And your "endorsers" should not write the advertisements for you, either! I suggest you write the testimonial and then send it to your references so they can review the statement and make whatever edits they may want to make.

But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.

Mitsubishi spent $25 million to showcase its cars in Universal's 2 Fast 2 Furious.

Combined with your meme, your theme—an unintentional rhyme—gives you double-barreled memorability.

three main secrets of a guerrilla marketing location: Internet, Internet, Internet.

The ancient Romans would call the Ironman's brand appeal argumentum a fortiori, "argument from strength." Its logic goes like this: if something works the hard way, it's more likely to work the easy way. Advertisers favor the argument from strength. Years ago, Life cereal ran an ad with little Mikey the fussy eater. His two older brothers tested the cereal on him, figuring that if Mikey liked it, anybody would. And he liked it! An argumentum a fortiori cereal ad.

I saw a stupid ad for a microwave that cooks in ten seconds. Are there really people who say, "I've been home for ten seconds, where the hell is dinner?"

America Online customers are upset because the company has decided to allow advertising in its chat rooms. I can see why: you've got computer sex, you can download pornography, people are making dates with 10-year-olds. Hey, what's this? A Pepsi ad? They're ruining the integrity of the Internet!

All we have left of liberty is an ad-man's illusion.

Governing today means giving acceptable signs of credibility. It is like advertising and it is the same effect that is achieved -- commitment to a scenario.

È così, ad esempio, che è appena nata la sedia elettrica: da una controcampagna pubblicitaria.

Children growing up today are bombarded from a very early age with graphic messages about sex and sexiness in the media and popular culture.

The word love has been so abused by publicity and advertisements that we no longer know really what it means.

Les places sont envahies de chaises en plastique et de parasols dédiés au dieu Coca-Cola.

If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless.

Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'

The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil.

Seeing a murder on television... can help work off one's antagonisms. And if you haven't any antagonisms, the commercials will give you some.

Seeing a murder on television... can help work off one's antagonisms. And if you haven't any antagonisms, the commercials will give you some.

The surface of things is a lie, and everybody who sees the hoardings for what they are knows it.