Quotes About Advertising

The goal of advertising is to sell more stuff to more people more often for more money

When I completed my course work, it was my final opinion that you can never really get anyone to do anything they don't want to do unless you use force. I decided that in most of the world, "force" is called advertising

I love doing commercials! Usually, they have enough money that they can take time and photograph it well.

Text is the gateway drug to real time marketing.

The challenge is that we live in a time where there's a lot of crap on television.

This circus that's advertised to show and furnish a little amusement for us heathens is owned by a woman, one whose pluck catches my sympathy every time.

I loved cutting together simple commercials about margarine or soft drinks - all kinds of silly products - but I tried to make the commercials different.

The new fashions sold in department stores had thrown skilled American seamstresses out of work, you see. They'd been displaced by immigrant girls doing piecework for a pittance in terrible sweatshops. I refused to patronize a garment industry that exploited its desperately poor workers so heartlessly. And if that wasn't enough to keep me out of stores, there was this as well: I was determined to resist that shameless sister of war propaganda— the advertising industry.

We've also bought three billboards, one over near the Bay Pines VA hospital, the other on I-75, north of the first Tampa exit, and the third on U.S. 19 in Clearwater.

Passing through every wall are electronic beams that create a shadow play of desire staged by the puppeteers of globalized commerce, who fund their advertising each year with more than a hundred dollars spent for this planet's every man, woman, child.

A vending machine hung tilted from the wall, advertising laundry soap at fifty yen a packet to customers who might as well have been ghosts.

As advertising professor James Twitchell puts it, "Ads are what we know about the world around us.

Ask yourself what is the point of advertising prescription drugs (antidepressant, anti-inflammatory, antiallergy, diet, ulcer—you name it) on prime-time television. We can't just go to the drugstore and buy them. The doctor must prescribe them. So why are drug companies investing big money to reach us, the consumers, directly?

when products are essentially equivalent, people go with what's familiar, even if it's only familiar because they know its name from advertising.

If people want real information, they have to go beyond advertising to disinterested sources such as Consumer Reports.

We give disproportionate weight to whether yogurt is said to be five percent fat or 95 percent fat free. People seem to think that yogurt that is 95 percent fat free is a more healthful product than yogurt that has five percent fat.

Advertising - A judicious mixture of flattery and threats.

If you study the words in ads for a real-estate agent's own home, meanwhile, you see that she indeed emphasizes descriptive terms (especially "new," "granite," "maple," and "move-in condition") and avoids empty adjectives (including "wonderful," "immaculate," and the telltale "!"). Then she patiently waits for the best buyer to come along

as the historian Tom Standage observes, they were "among the first to recognize the importance of trademarks and advertising, of slogans, logos…. Since the remedies themselves usually cost very little to make, it made sense to spend money on marketing.

marketroid n. Member of a company's marketing department.

Flowers, after love, must have been the best advert planet Earth had going for it.

I love advertising because I love lying.

I love the way the American trade magazines never give anybody a bad review because they're afraid the advertising will be taken out. It's so hysterical.

I love going somewhere like Japan where you can't understand a word of the advertising - you just see it for its aesthetic beauty, without feeling that you're being sold something.