Quotes About Branding

Before my accident I had to fund my racing through finding sponsors myself so I am use to it. Obviously at that point I was 15 or 16, knocking on business's doors going 'I am a racing driver, a British champion and I want to be in Formula 1, will you give me an amount so I represent your brand'.

Maybe back in the day you didn't need to be the greatest looking to be on TV and you didn't need to speak the best, but in this day and age, I think you need to be the package. You need to look the part for your sponsors, you need to be able to speak the part for the media and to big CEOs.

Sports federations must try to be professional in trying to market their sport.

I miss how a record label can help spread the word that you have something out.

I don't like to use my last name. I don't like it attached to things because people think you can just stamp your name on something, and it's not organic or that you're just doing it for money.

And so it's sort of a fine line where you want to be recognizable as professional wrestling but you also want to set yourself apart from what some people consider the standard of professional wrestling, which is the WWE.

Standing out as a writer today requires more than a bright idea and limpid prose. Authors need to become businesspeople as well.

I was the first athlete, from a training standpoint, with Adidas to have their own signature shoe.

In China, going public has a cachet from a branding standpoint. It will improve our image to ad agencies, government regulators.

We are at our best when we are at our proudest. Canadians need to harness that confidence in every arena, not just the ice rink. The Maple Leaf stands for quality, thoughtfulness, and innovation, so let's brand it proudly on the things that we've invented, created, and figured out.

The white men told lies for each other. They drove off a great many of our cattle. Some branded our young cattle so they could claim them.

Yahoo! is the only company with both scale and leadership in branded and search advertising.

Nothing except the mint can make money without advertising.

People don't need to necessarily see me in the jersey to understand who I am and what message I'm trying to get across with the things that I'm marketing.

For acting, classes are a necessity, but for modeling it's really just knowing who you are and knowing how to sell yourself.

FX is a network; that's their whole model, letting creators make the thing they want to make and then marketing it really well.

I never stop thinking about names of products. It's a process that happens 24 hours a day.

It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.

Building brands and helping people figure out their identity - as far as a business identity and everything - was kind of my niche.

Our label was always known as a mass brand. To bridge that gap and to take it to the classes by bringing it a respectability with niche brand associations was what I took up as a challenge.

I've been a Nike athlete since day one.

I can't mix different sports brands together. I would never go to the gym wearing a Nike sweatshirt and Adidas shoes.

I want to be like the Nike or Apple of children's books.

We have to think of what kinds of experiences we can create that only Nintendo can create and what no other companies can create. So the result is the Nintendo 3DS.