Quotes About Marketing

Advertisers constantly invent cures to which there is no disease.

Many merchants who try to write their own advertising make a fizzle of it because they are too close to their own business to see it in the proper perspective. They look at it from their own standpoint rather than from the standpoint of the public.

Good wine sells itself.

The path that leads through Latin and alebra is not the path to material success. But it may suggest much more: that understanding things is a waste of time; that if you want to succeed in the world and have a happy family and a nice home and a BMW you should not try to understand things but just add up the numbers or press the buttons or do whatever else it is that marketers are so richly rewarded for doing.

Was going to pitch it to VH1. Two Bites Are Better Than One. We were going to make millions.

The Miracle Mop created an entirely new category of stick goods - the twist mop. And when I demonstrated it for people, they'd invariably say, 'I have to have that.'

I look at Twitter as brand building.

Tech companies approach you to hold something in a picture and then say, 'This is what I want you to write on your Twitter.' There are people who get away with that and look really cool doing it, but I'm just not one of them.

Twitter is just like posting old-fashioned press releases, and it can be very effective in promoting your business interests and charity work.

What's best for advertisers on Twitter's platform isn't for there to be 20 different clients.

I didn't necessarily intend it for myself, but it just happens with Instagram and Twitter; people come up to me and call me Emrata; they don't call me Emily. That's my brand, my identity.

With Facebook and Twitter, we're all our own little publicists in a way.

Twitter is definitely not the place to handle business per se.

2006, I started 'WineLibrary TV.' To build 'WineLibrary TV,' I started using Facebook, Tumblr, and Twitter in 2008.

I found that when I was putting my own music out, with my Twitter feed as the pure marketing budget, I'm preaching to the choir.

The thing that got me started on Twitter was just basically pressure from management and the record company saying, 'Hey, this is what all the other artists are doing. You need to be doing it also.' I didn't really have a clue what is was.

When I was first writing 'Feed' - which was the first book I published as Mira - I talked about it very openly on my blog, on Twitter, that I was writing this book, and it wasn't until after it was sold that I said 'Mira Grant' wrote this book. And the reason there was really purely marketing-based.

Twitter seems just to be constant updates; it seems to me as promotional tool where people talk themselves up, and I don't want it to take over what I'm doing.

I have a Twitter account; I have a fantastic Facebook page.

Twitter, just every once in a while I put something out there basically to promote whatever I'm doing, but I don't see any of that as representing me or who I am or being a brand.

The most important thing is readers. I've got a huge Twitter following, but I don't really think it sells books; I don't think a huge Facebook following sells books - although these things aren't bad, of course.

I think authors like me are always struggling with the idea that they should have a brand and a Facebook author page and they should get Twitter accounts. I don't know what to do with them.

My sister's a singer, and she's on Twitter, and she has millions of followers. I wonder how that helps her. I think it does to an extent. I think she gets free things.

Business has only two functions - marketing and innovation.