Quotes About Marketing

An eating disorder epidemic suggests that love and disgust are being jointly marketed, as it were; that wherever the proposition might first have come from, the unacceptability of the female body has been disseminated culturally.

That's why, to this day, K.I.S.S. can sell out wherever they go... because they sell tickets, and they have that core fan base. You may not hear K.I.S.S. on the radio with a new single today. And they can still sell out anywhere.

The days of trying to get a consumer to come to you are over. You really have to be in the consumer's world, wherever, whenever and however.

Whether people like it or not, my marketing thought is if you keep something in front of people for too long, they get used to it.

In any competitive environment, whether you're in sales or marketing or whatever it is, you have to know your competition, understand who they are, do intelligent analysis on them and then you have to know yourself - who you are and what you're capable of doing.

You shouldn't talk about yourself all the time - most of us aren't for sale. Our books are. Talk about them. It's not a question of whether or not you're fascinating on a personal level - it's that your trivia and trials might not have any connection to the tone, tenor and sense of your books.

Our songs did not transcend being R&B hits. They were R&B hits that white kids were attracted to. And if people bought it, it became rock & roll. That's marketing. Why couldn't it still be R&B? The bass pattern didn't change. The song didn't change. It was still 'Yakety Yak' and 'Searchin'.'

Books marketing has moved from the review culture to a preview culture.

It was the Michael Jordan/Nike phenomenon that really let people see that athletes were OK, and black athletes were OK. Defying a previous wisdom - not only that black athletes wouldn't sell in white America, but that the NBA as a predominantly black sport could not sell in white America.

Petrol price is a deregulated commodity, price of which is decided by our oil marketing companies based on input cost and other parameters.

Things that price at $4.99 sell very differently than things that price at $5.

Every time you drop the price by a factor of two, you roughly get a 10 times pickup of the number of people who will seriously consider buying it.

Rampage Jackson came to the UFC with a brain. He came to the UFC with a huge following from being in Asia with Pride. He was a personality before he came to the UFC. You don't see them putting marketing money behind him to blow him up.

Paying extra for prime placement can often pay off.

Advertising is the principal reason why the business man has come to inherit the earth.

After you've written a story, the thing to do is sell it. Sounds simple, and it is, if one will follow certain basic principles of salesmanship.

My men's-underwear print ads are very popular!

It's cheaper to buy and use and place ads on Facebook than it is to buy print and radio.

I would never wear anything with a logo. That I really find difficult. It's a frustration that I'll find a nice shirt or something and it's got 50 prints of the logo on it - why do they do this?

As a player competes less, I would imagine doing promotional work becomes a higher priority.

I produce for a low price and I sell it on my own to 80 countries.

Marketers have long known that a name can make all the difference when you're trying to move the merch. The kiwifruit was once the Chinese gooseberry, after all - at least until the produce peddlers wised up - and the Chilean sea bass was once the singularly unappetizing Patagonian toothfish.

As a producer or even as a basic seller, you need to be confident about your product.

The two Hindi movies that I did were not marketed well, and so not many people came to watch the film, hence the audience doesn't know much about me. I am a newcomer, and I cannot sell a film on my own. There has to be a backing in terms of producers.