Quotes About Marketing

The advantage of working for a corporation is that it has only one message, because a product or a service doesn't speak; it's just there, and you can advertise it.

He's part of the product and will make no bones about creating that image to bring the value up in his product, bring the value up in everything he touches.

I have personally believed in every product I have ever advertised.

It's important for me to sell a product that works.

You can spend all the money in the world. If you've got a bad product, it doesn't matter.

You just have to make sure the model you're working on does not undersell your product.

I'm looking for best practices constantly. Apple has beautiful design, beautiful product, incredibly functional. But mostly it's about picking product, getting behind it, marketing it and introducing it to a customer. What they've done just inspires me.

If you are handed something, it's a blessing and a curse. Look at hip hop artists, they produced everything themselves. Even people like Robert De Niro are getting into production. Again, it's art vs. marketing. Not everyone can take the risk. You have to break a few eggs to make a good omelet.

Great products sell themselves.

Books have become products, like cereal or perfume or deodorant.

The best companies are the ones that offer their products for free.

He was about building up the Trump name and then selling it and leasing it in as many different ways as possible.

We are always focused on how can we differentiate ourselves. In today's world, where people are gravitating toward experiences, it is even more important.

Branding is deliberate differentiation.

We're not going into advertising. But we see the future battleground existing between ourselves, digital firms, and media-buying firms.

I learned marketing at my dinner table.

A media-only campaign has its advantages, but it also has its very severe disadvantages.

I'm a marketeer, and I thought the message discipline in the Leave campaign was extraordinary.

Submitting myself for awards feels like a weird kind of horn-blowing that's not comfortable for me. I'm really happy when someone likes my work, but I don't like marketing myself, putting myself on display.

I don't think display advertising is the future of advertising.

There are distinct categories of consumers, each of which needs to be addressed in a different way.

The whole point of corporate mascots is to be distinctive. No one in his right mind would ever confuse the Hamburglar with Mayor McCheese.

Large corporations have the ability to distract people with controversy that just distracts people from what's great about the movie or what works about the movie.

Distributing the music is so easy it's moot. So now the delicate art of calling attention to your music means everything. Marketing is distribution.