Quotes About Marketing

Good design is good business.

The Internet, however, is nothing like a library. Rather, it's a giant repository where anyone can dump anything, from a first folio to a faked photograph, from a scientific treatise to pornography, from short bulletins of information to meaningless electronic graffiti. It's an environment almost entirely without regulation, which opens the door to content being driven by marketing, politics, and the uninformed decisions of other laypeople rather than the judgment of experts. Can

Without this, your life is incomplete." Automobile commercials are particularly amusing in their overemphasis on these messages. They present ownership of their particular car as some sort of euphoric experience. In reality, we all know that cars are terrible investments that depreciate faster than anything else, and that when we purchase a new one, we spend most of our mental energy worrying that it will be stolen or damaged in the local mall parking lot.

We do not sell lipstick, we buy customers.

All politics is marketing. And in marketing, there are but two variables: product and salesmanship.

There's no question that the marketing and advertising world is ahead of the political marketing the political communications world.

We won't do something different for different's sake. Designers cave in to marketing, to the corporate agenda, which is sort of, 'Oh, it looks like the last one; can't we make it look different?' Well no, there's no reason to.

'Noah' is an insult to Bible-believing Christians, an insult to the character of Noah and, most of all, an insult to the God of the Bible. As a result, I believe Hollywood will have a much harder time in marketing future biblically-themed movies to Christians.

You've got Marvel films, sequels, franchise movies, so much noise out there. You're trying to brand your entertainment. The musical is its own brand.

We are not into financial services, and we are not interested also because we find we are better in branded marketing enterprises.

The greatest way for people to experience a comedy is to go in not knowing anything about it. But because of marketing, it's impossible. Marketing meaning that in order to get people to come you can't just go, 'Hey, there's a great movie - we're not going to show you anything from it but trust us!'

It's a habit of mine now, noticing labels, logos, shoes.

I think I'm more marketing- and sales-oriented than others, and the notion of selling books continues to interest me.

I do love the social-media aspect of working records nowadays. You can do a video and put it up on social media, and people check you out who would never check you out before. I think it's much cooler that you can just get the product right to the fans.

Nowadays it seems more and more like the 'business' in 'show business' is underlined, and there are campaigns, and it's all part of getting people in to see the movies.

Fashion nowadays is all about product - bags and shoes - and you're kind of a product yourself, aren't you?

I was a stickler. I wanted to learn every nuance to my craft. And that's not just talking about in the ring. It's all facets. Production, marketing, PR. I've always looked at this business as a business.

The object of advertising is to get people to feel better about the product you're selling.

Ads create dialogue, they create conversation, they create attention - that's our objective.

I have to understand how we are going to market the movie. We view marketing as an extension of content creation... Every time a consumer sees our movie, in whatever form, our obligation is to entertain the audience.

To some extent, the act of creation and the act of selling are hard to disentangle. If you create something, whether it's a painting or a company, I think if you care about it, you have some obligation to go out and tell people about it.

Broadcast television is designed to reach as many people as possible, right? There's an obligation that we as creators have to advertisers, and it is an advertising medium.

Be an individual. I mean, obviously it's hard for a brand, for a corporation, to have a huge following.

They sell that shit to schoolkids. It's worse than that. How's that? Schoolkids buy it.